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Thursday, June 6, 2019 Thursday, June 6, 2019. 07:45 - 09:15

The STV Growth Fund – innovative support for business and entrepreneurs

Presented by
Bobby Hain & Danielle Kelly

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Scotland’s largest marketing platform, STV, has launched an innovative support initiative for Scottish businesses, particularly SMEs, to encourage entrepreneurship and business growth. At our June event we welcome STV MD of Broadcasting Bobby Hain along with Danielle Kelly, Director of Strategic Partnerships to talk about the Fund.

Location : Gusto, 16 Bothwell St, Glasgow G2 6NU

The Communications Breakfast is a Creating Sparks initiative designed to provide a networking forum to help our clients share knowledge, learn from each other and do business together. Each month we have a guest speaker who presents on a topical communication related issue. The events are held in Gusto in Glasgow on the first Thursday of every month. We look forward to welcoming businesses that we can network with and achieve mutual business growth.

"The Communications Breakfast has become an essential part of our Networking activities. The variety of high calibre speakers every month attracts a wide audience of business professionals, and it is precisely that group of people with whom we are seeking to engage." - David Flint (Partner, MacRoberts LLP)


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Highlights of Past Breakfasts

BLOG: Innovation in the Wilderness

Many of you will know Paul Fletcher from his past appearances over the last eight years, so it’s great to have him back.

Paul, not only has long and established career working in innovation, he lives and breathes innovation with unquestionable passion and arguably he leads innovation practice in Scotland. We look forward to hearing what he’s been up to since he last spoke with stories from his world.

Read more...

BLOG: Three Behavioural Insights to Optimise Your Communications without Creeping Out Your Customers

Have you ever been chased around the internet by an ad for a product you just looked at? Maybe you’ve spoken about a brand and then you see them and their products everywhere? The creepiness factor in marketing is rising as more customers learn about how their data is used. At our April Breakfast we welcomed back Dr Jillian Ney, the UK’s first Dr of Social Media and Digital Behavioural Scientist. Jillian looked at three data driven behavioural insights to help you prime your customer’s attention without creeping them out:

– Purchase drivers
– Barriers to purchase
– Heuristics

Read more...

Cyber Attacks – Fighting Crime on the Screens!

At our March breakfast we were fortunate enough to have double the expertise on Cyber Security when Ian Kerr and Cary Hendricks from ID Cyber Solutions came to present on Cyber Attacks – Fighting Crime on the Screens!

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